Engage '19
Engage is a yearly global community event to bring together entrepreneurs, googlers and sales/marketing.
This is the visual look that was established for this year, closely tied to the current materials Google marketing campaign, as well as making its 21st anniversary a center point.

YouTube 2019 Brandcast

Concept design, for content and staging for YouTube's annual Upfronts Event at New York's Radio City Music Hall. Thematically the look was adapted for all global Brandcast events for that year. 
Brandcast is where advertisers, creators and fans come together to celebrate the vibrant community of YouTube.

YouTube OnStage 2018

Visual branding for YouTube OnStage Live at VidCon, held at the YouTube Arena in  Anaheim, CA this summer.
For the second year in a row, YouTube and VidCon partnered to produce a live entertainment showcase at VidCon. YouTube OnStage is a performative celebration of the entire YouTube community, bringing fans up close and personal with their favorite YouTube celebrities and stars.


Google Engage

Engage is a yearly global community event presented by Google to bring together googlers, entrepreneurs, and sales/marketing.
Divided into three regions, EMEA (Europe, Middle east and Africa), APAC (Asia, Pacific) and AMERICAS.
This was the (streamlined) creative process to reach the visual brand identity for Engage 2017. (Another great collaboration with LA Made Creative)
This year, the global theme for Engage is Humanity.
Inspired by “Humans of New York”, a photographic blog documenting street portraits and interviews, which in turn inspired hundreds of social initiatives around the world.
For Engage this is a homage to the rich tapestry of the human endeavour and achievment, and how it has evolved in the digital age, creating extraordinary new ways of communication, collaboration and innovation.
The handwritten logo represents the raw/unfiltered human expression.

YouTube Creator Summit

The world’s biggest YouTube influencer gathering at the Creator Summit around the globe every year, these concept designs were for the event held in NYC on May 2016. This encounter showcases the latest tendencies of online video creation.

YouTube 2016 Brandcast

Concept design for Google/YouTube's fifth annual Brandcast event at the Javits Center in NYC.

YouTube 2015 Brandcast

Concept design for Google/YouTube's fourth annual Brandcast event at New York's Madison Square Garden.

YouTube OnStage at The Kennedy Center

Event branding, stage and screen design

The John F. Kennedy Center for the Performing Arts in Washington, D.C. presented "YouTube OnStage Live from the Kennedy Center" on May 28, 2014—a free celebration of art and technology bringing talented stars from the digital world to the stage of the Kennedy Center Opera House. 

The one-night-only concert featured John Legend, Lindsey Stirling, Les Twins, a "Clouds" tribute to Zach Sobiech, Playing For Change, Scott Bradlee & Postmodern Jukebox, Mike Relm, and others. Hosted by: Sal Masekela, Produced by: Sunset Lane Entertainment, TrickySquid@mOcean and Obscura.

Multi Screen Design
Playing For Change : "Get Up, Stand Up"
International music ensemble and non-profit organization Playing For Change perform Bob Marley's classic "Get Up, Stand Up," featuring Keith Richards.

Expo Zaragoza 
Spain 2008 (World Water Fair)  Conceptual design for audiovisual content for the Mexican Pavilion experience, We Are Water.

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